Selling to Senior Management
Last Updated 03/2024
English
Export to your LMS
Full Lifetime Access
Finish in
20 min! Run Time
20 min! Run Time
Made for for
Employees
and
Supervisors
Employees
and
Supervisors
No Certificate
Provided
Provided
Mobile -
Friendly
Access
Friendly
Access
What you'll learn
In this course, you will learn how to adjust your sales approach to be most effective when working with senior management, who have different perspective than those in lower levels of the organization. It is more likely you will persuade the organization to adopt your product or service if you have these important stakeholders on your side. This learning shows you how to do just that.
Skills covered in this course
Description
Many purchases cannot be made without buy-in at the executive level, but salespeople are often unaware of how to adjust their approach when dealing with senior managemet This 3-part course shows what's different in the C-suite and how to prepare and engage most effectively at that level.
Prerequisites: Knowing the Customer's Buying Process, Insight Selling
Prerequisites: Knowing the Customer's Buying Process, Insight Selling
Table of Contents
Navigating the Hierarchy: Reveals what's different about the way those at the executive level think and plan compared to other organization levels and how to gain an introduction to senior management
Preparing for a Meeting: Explores how to adjust your preparation to be most effective when meeting with senior management
At the Meeting: Shows what to do— and not to do — to gain the best results from a meeting with senior management
Author
We’re an experienced group of sales and marketing leaders, and education and coaching stalwarts. We’ve all held senior positions at global corporations, or rolled up our sleeves to turn start-ups into successful international businesses, and in many cases we’ve done both.
Selling to Senior Management
Selling to Senior Management 1 - Navigating the Hierarchy
Reveals what's different about the way those at the executive level think and plan compared to other organization levels and how to gain an introduction to senior management
Selling to Senior Management 2 - Preparing For a Meeting
Explores how to adjust your preparation to be most effective when meeting with senior management
Selling to Senior Management 3 - At the Meeting
Shows what to do— and not to do — to gain the best results from a meeting with senior management
Frequently Asked Questions
This course is designed for employees and supervisors who need to complete Selling to Senior Management training
Yes. This course is designed to meet applicable federal requirements and commonly mandated state standards. Always confirm specific state or industry requirements with your local regulations.
The course takes approximately 20 minutes to complete and can be paused and resumed at any time.
No. This course does not include a certificate of completion.
Yes. You can assign this course to individuals or groups using Coggno’s LMS, or purchase multiple seats for your team.
Yes. This course can be exported for delivery in most learning management systems (SCORM compatible).
Yes. The course is fully self-paced and available 24/7.
Yes. This course includes a knowledge check to reinforce learning and verify completion.
Learners have lifetime access from the date of purchase.
Yes. A preview is available so you can review the course format and content before purchasing.
Yes. Content is reviewed and updated as regulations and best practices change.
Yes. This course is available for free with an active Prime Subscription.
Yes. Refund requests can be submitted within 30 days of purchase.
