Gaining Consensus
Last Updated 03/2024
English
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Finish in
40 min! Run Time
40 min! Run Time
Made for for
Employees
and
Supervisors
Employees
and
Supervisors
No Certificate
Provided
Provided
Mobile -
Friendly
Access
Friendly
Access
What you'll learn
In this course, you will learn how to guide a group of stakeholders with diverse opinions about a buying decision into a consensus to adopt your product or service. It is strongly recommended that you complete Knowing the Customer's Buying Process, Hidden Competitor, and Insight Selling before enrolling in this course.
Skills covered in this course
Description
Sales where only one person is the decision maker are increasingly rare. Typically, many more people are involved. it is your job to get them to agree on adopting your product or service. This five-part course shows how to guide of a diverse group of stakeholders with different opinions toward a unified "yes".
Prerequisites: Knowing the Customer's Buying Process, Hidden Competitor, Insight Selling
Prerequisites: Knowing the Customer's Buying Process, Hidden Competitor, Insight Selling
Table of Contents
What Is Consensus and Why Is It So Important?: Defines 'consensus' and the impact of multiple stakeholders in the buying room.
The Challenge of Gaining Consensus: Focuses on some obstacles to consensus and what salespeople need to consider as they think about the buying room.
How to Gain Consensus: General steps to take to work toward consensus, including how to identify a change champion who can work internally on your behalf.
Gaining Consensus in 'Why Change?' and 'Change to What?': Specific approaches and actions to take when working with a stakeholders on the right side of the Buying Clock.
Gaining Consensus in 'Change to Who?' and 'Commit to Change': Specific approaches and actions to take when working with stakeholders on the left side of the Buying Clock.
Author
We’re an experienced group of sales and marketing leaders, and education and coaching stalwarts. We’ve all held senior positions at global corporations, or rolled up our sleeves to turn start-ups into successful international businesses, and in many cases we’ve done both.
Gaining Consensus
Gaining Consensus 1 - What is Consensus and Why is it so Important?
Defines 'consensus' and the impact of multiple stakeholders in the buying room
Gaining Consensus 2 - The Challenges of Gaining Consensus
Focuses on some obstacles to consensus and what salespeople need to consider as they think about the buying room
Gaining Consensus 3 - How to Gain Consensus
General steps to take to work toward consensus, including how to identify a change champion who can work internally on your behalf
Gaining Consensus 4 - Gaining Consensus in Why Change? and Change to What?
Specific approaches and actions to take when working with a stakeholders on the right side of the Buying Clock
Gaining Consensus 5 - Gaining Consensus in Change to Who? And Commit to Change
Specific approaches and actions to take when working with stakeholders on the left side of the Buying Clock
Frequently Asked Questions
This course is designed for employees and supervisors who need to complete Gaining Consensus training
Yes. This course is designed to meet applicable federal requirements and commonly mandated state standards. Always confirm specific state or industry requirements with your local regulations.
The course takes approximately 40 minutes to complete and can be paused and resumed at any time.
No. This course does not include a certificate of completion.
Yes. You can assign this course to individuals or groups using Coggno’s LMS, or purchase multiple seats for your team.
Yes. This course can be exported for delivery in most learning management systems (SCORM compatible).
Yes. The course is fully self-paced and available 24/7.
Yes. This course includes a knowledge check to reinforce learning and verify completion.
Learners have lifetime access from the date of purchase.
Yes. A preview is available so you can review the course format and content before purchasing.
Yes. Content is reviewed and updated as regulations and best practices change.
Yes. This course is available for free with an active Prime Subscription.
Yes. Refund requests can be submitted within 30 days of purchase.
