Duration 30 minutes

Audience Employees and Supervisors

Description

Each of your B2B customers is an account, and several opportunities may exist within a single account. This three-part course shows how to grow your Share of Wallet (SOW) by finding opportunities within each of your accounts that you might not even be aware of.

What is Account Management?: Explains how an account plan is different from a portfolio or opportunity plan and how it enables you to increase your Share of Wallet (SOW).
Building an Account Management Plan: Reveals five steps to identifying and prioritizing opportunities within an account.
Time is Money: A game using an example company to show the importance of analyzing data to identify the right opportunities within an account

What you'll learn

In this course, you will learn how to focus on a single account within your portfolio (or territory) to identify opportunities to increase your Share of Wallet (SOW) and capture more revenue from them.

Languages

English

Skills you'll gain

sales selling salesperson account account management account plan share of wallet SOW Revenue

Details to know

Certificate

Bookmark

Price per license

$14.95

No. of licenses

Total

$14.95

Get Bulk Pricing

30-Day Money Back Guarantee Full Lifetime Access

Subscribe to Coggno Prime

Get this course, plus 1,230+ of our top-rated courses, with Coggno Prime

Get Coggno Prime Now

Syndication Option

Resold modules appear on your website. You earn syndication share from each purchase. Contact Coggno to learn more on how to embed your own Portable Webshop in your website.

Resell

Sale Share: $4.49

Account Management

Overview

Included Modules

About Author

Description

Table of Contents

What you'll learn

Languages

Skills you'll gain

Details to know