Online Courses Professional Development Sales Research Methods in Business: Research Approaches and Ethical Considerations

Research Methods in Business: Research Approaches and Ethical Considerations

Created by: Sentinel | 9
5.0 802 views Prime
Last Updated 11/2020
English
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What you'll learn

Understand and apply the principles underpinning the business research process and make informed decisions about how to undertake research in a given circumstance.
Examine the key challenges faced by people when undertaking research in a business context and be able to identify and employ techniques for managing these challenges.
Analyse a problem, undertake efficient desk research and write a problem statement.

Skills covered in this course

Description

Description: These modules have been designed to provide an understanding of the principles that underpin good business research. It looks at the research process from problem definition through to project conception and finally, publication of the research outcomes. 

This course features dynamic and engaging video with audio narration, infographics and short quizzes to test your knowledge

 

Background: Mixed methods research refers to any research design that includes aspects of both quantitative and qualitative data collection and analysis (Creswell, 2015). Mixed methods research is undertaken when the research objective can only be achieved by accessing both sorts of information.

In a business context, mixed methods are often used:
• Sequentially (qualitative then quantitative, when qualitative data such as interviews is used to develop a questionnaire for a large-scale quantitative survey.,
• Sequentially, (quantitative then qualitative) when the analysis of quantitative data raises further questions that need to be addressed qualitatively. This might take the form of a survey followed by some semi-structured interviews to try and understand some of the survey outcomes, and
• Concurrently in Case Studies where both forms of data are collected and analysed at the same time in quick succession.

Author

Sentinel | 9

90 Courses

Sentinel | 9 specializes in Business Education and Professional Development for managers and executives. Their catalog includes courses in Business Strategy, Marketing, Finance, and Digital Transformation. Each program blends academic knowledge with workplace application, making them ideal for corporate learners. Sentinel | 9 helps organizations strengthen management capabilities while supporting ongoing employee development. Their concise, modular training aligns with the needs of today’s business environment.

Frequently Asked Questions

This course is designed for employees who need to complete Research Methods in Business: Research Approaches and Ethical Considerations training

Yes. Refund requests can be submitted within 30 days of purchase.

Yes. This course is designed to meet applicable federal requirements and commonly mandated state standards. Always confirm specific state or industry requirements with your local regulations.

The course takes approximately 60 minutes to complete and can be paused and resumed at any time.

No. This course does not include a certificate of completion.

Yes. You can assign this course to individuals or groups using Coggno’s LMS, or purchase multiple seats for your team.

Yes. This course can be exported for delivery in most learning management systems (SCORM compatible).

Yes. The course is fully self-paced and available 24/7.

Yes. This course includes a knowledge check to reinforce learning and verify completion.

Learners have lifetime access from the date of purchase.

Yes. A preview is available so you can review the course format and content before purchasing.

Yes. Content is reviewed and updated as regulations and best practices change.

Yes. This course is available for free with an active Prime Subscription.